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Basic AR VR Research
| Research for Virtual Reality and Augmented Reality | ||||||||
| # | What is Augmented Reality | |||||||
| Augmented reality is the blending of virtual reality and real life, as developers can create images within applications that blend in with contents in the real world. With AR, users are able to interact with virtual contents in the real world, and are able to distinguish between the two. | ||||||||
| # | What is Virtual Reality | |||||||
| Virtual reality is all about the creation of a virtual world that users can interact with. This virtual world should be designed in such a way that users would find it difficult to tell the difference from what is real and what is not. Furthermore, VR is usually achieved by the wearing of a VR helmet or goggles similar to the Oculus Rift. | ||||||||
| # | Difference and similarities | |||||||
| Both virtual reality and augmented reality are similar in the goal of immersing the user, though both systems to this in different ways. With AR, users continue to be in touch with the real world while interacting with virtual objects around them. With VR, the user is isolated from the real world while immersed in a world that is completely fabricated. As it stands, VR might work better for video games and social networking in a virtual environment, such as Second Life, or even PlayStation Home. | ||||||||
| Top 25 VC firms | ||||||||
| # | Firm Name | URL | Location | Notable investments | Specialties | Total Deals | ||
| 1 | Kleiner Perkins Caufield & Byers | http://www.kpcb.com/ | Menlo Park, CA | Google, Zynga, Amazon, Twitter, Snapchat | consumer digital, enterprise digital, life science, sustainability | 110 deals | ||
| 2 | New Enterprise Associates | http://www.nea.com/ | Menlo Park, CA | 23andMe, BuzzFeed, Coursera, Groupon, Evernote | technology (software and services, systems, consumer and Internet, energy), health care (biopharma, devices, services) | 105 deals | ||
| 3 | Andreessen Horowitz | http://a16z.com/ | Menlo Park, CA | Airbnb, Facebook, Foursquare, Twitter, Pinterest | software (consumer, enterprise) | 86 deals | ||
| 4 | First Round Capital | http://www.firstround.com/ | Philadelphia, PA | GroupMe, Mint, Path, StumbleUpon, Uber | ecommerce/consumer web, enterprise, financial tech, ad tech, hardware | 81 deals | ||
| 5 | Google Ventures | https://www.gv.com/ | Mountain View, CA | Medium, About.me, Uber, HubSpot, 23andMe | enterprise, mobile, consumer, health, data, science (US and Europe) | 66 deals | ||
| 6 | Khosla Ventures | http://www.khoslaventures.com/ | Menlo Park, CA | Bitly, Indiegogo, Jawbone, Scribd, Square | Internet, computing, mobile, silicon technology, clean technology | 64 deals | ||
| 7 | Atlas Venture | http://www.atlasventure.com/ | Cambridge, MA | FreshBooks, AngelList, Moo | life sciences, technology | 62 deals | ||
| 8 | Sequoia Capital | https://www.sequoiacap.com/ | Menlo Park, CA | PayPal, Airbnb, Google, Instagram, LinkedIn | energy, financial, health care, Internet, mobile, technology (US, China, India, Israel) | 61 deals | ||
| 9 | True Ventures | http://www.trueventures.com/ | Palo Alto, CA | About.me, Fitbit, Automattic, 9GAG, KISSmetrics | commerce, consumer devices, infrastructure services, media, mobile, software and services | 56 deals | ||
| 10 | SV Angel | http://svangel.com/ | San Francisco, CA | Foursquare, Airbnb, Facebook, Flipboard, Eventbrite | Internet, ecommerce, information technology | 55 deals | ||
| 11 | Intel Capital Corporation | http://www.intelcapital.com/ | Santa Clara, CA | MongoDB, SweetLabs, ViewSonic, Box | data center software, data center cloud, digital media, Internet of things, manufacturing and labs, Ultrabook, security, open source services, smartphones and tablets, wearables | 54 deals | ||
| 12 | Canaan Partners | http://www.canaan.com/ | Menlo Park, CA | Blip, Match.com, Instacart | technology (advertising and marketing, big data/cloud, consumer, enterprise/SaaS, fintech, hardware), health care (biopharma, digital health, medtech) (India, Israel, US) | 54 deals | ||
| 13 | Bessemer Venture Partners | http://www.bvp.com/ | Larchmont, NY | Yelp, Pinterest, LinkedIn, Skype, Shopify | cloud computing, cybersecurity, financial services, health care, infrastructure 2.0, marketplaces (India, Israel, US) | 54 deals | ||
| 14 | General Catalyst Partners | http://www.generalcatalyst.com/ | Cambridge, MA | Airbnb, Kayak, Snapchat, GroupMe, Stripe | consumer, new media, and Internet; software, systems, and services; disruptive technology | 52 deals | ||
| 15 | Accel Partners & Co | http://www.accel.com/ | Palo Alto, CA | 99designs, Dropbox, Etsy, Facebook, Spotify | infrastructure, Internet and consumer services, mobile, software and cloud-enabled services | 48 deals | ||
| 16 | Ben Franklin Technology Partners of Southeastern PA | http://www.sep.benfranklin.org/ | Philadelphia, PA | Dell Boomi, Sidecar, Neat, Ticketleap | IT, life sciences, physical sciences | 46 deals | ||
| 17 | DreamIt Ventures | http://www.dreamitventures.com/ | Bryn Mawr, PA | Betterific, Brideside, Postling, Livewire, Take the Interview | web, software, IT, physical sciences, medical devices | 45 deals | ||
| 18 | Draper Fisher Jurvetson | http://dfj.com/ | Menlo Park, CA | Skype, Path, Twilio, Box, Yammer | consumer, enterprise, disruptive technology | 45 deals | ||
| 19 | Foundation Capital | http://www.foundationcapital.com/ | Menlo Park, CA | Netflix, SimplyHired, TubeMogul, SilkRoad | consumer, fintech, martech, applications, enterprise, energy | 45 deals | ||
| 20 | Innovation Works | https://www.innovationworks.org/ | Pittsburgh, PA | ModCloth, Lifeshel | life sciences, software, hardware, electronics, advanced materials, robotics, energy, consumer products | 44 deals | ||
| 21 | Polaris Partners | http://www.polarispartners.com/ | Waltham, MA | Automattic, JustFab, LegalZoom, KISSmetrics, LogMeIn | technology (cloud/SaaS/software, ecommerce/consumer Internet, digital media and entertainment), health care (biotech and pharmaceuticals, medical devices, health care services, health care IT) | 43 deals | ||
| 22 | 500 Startups | http://500.co/ | Mountain View, CA | AngelList, Unbounce, Makerbot, Udemy, Twilio | consumer ecommerce, family tech and education, design, SMB productivity and cloud services, food tech and digital health care, mobile and tablet, payments and financial services, online video, Bitcoin, ad tech, gaming | 43 deals | ||
| 23 | Lerer Ventures | http://lererhippeau.com/ | New York, NY | RebelMouse, SmartThings, Brit + Co, Birchbox, Warby Parker | consumer, ad tech, marketplace, SaaS, incubator, education tech | 42 deals | ||
| 24 | Advanced Technology Ventures | http://www.atvcapital.com/ | Palo Alto, CA | Tripwire, AppIQ | IT (communications and infrastructure, Internet and digital media, software), health care (life sciences, medical devices), clean tech | 42 deals | ||
| 25 | Redpoint Ventures | http://www.redpoint.com/ | Menlo Park, CA | Twilio, Path, Heroku, Scribd, Netflix | social/mobile, media and advertising, consumer services and ecommerce, SaaS and cloud, enterprise infrastructure, data communications | 42 deals | ||
| Source: tech.co/top-vc-firms-to-pitch-your-startup-to-2015-02 | ||||||||
| # | Other VC firms list | |||||||
| 1 | List of venture capital firms | https://en.wikipedia.org/wiki/List_of_venture_capital_firms | ||||||
| 2 | Top 10 Venture Investors And Firms Of 2015 | http://www.forbes.com/sites/alexkonrad/2015/03/25/midas-top-ten-list-2015/ | ||||||
| Latest news with Augmented Reality And Venture Capital Funding | ||||||||
| # | Name | URL | ||||||
| 1 | Flutter Raises $1.4 Million For Gesture Recognition Tech | http://techcrunch.com/2012/06/07/flutter-raises-1-4-million-seed-gesture-recognition-app/ | ||||||
| 2 | 13th Lab raises $700,000 to build its ‘UI for reality’ | http://gigaom.com/europe/13th-lab-raises-700000-to-build-its-ui-for-reality/ | ||||||
| 3 | Ditto Picks Up $3 Million From August Capital, Others For Its Virtual, 3D Eyeglasses Sales Site | http://techcrunch.com/2012/04/26/ditto-picks-up-3-million-from-august-capital-others-for-its-virtual-3d-eyeglasses-sales-site/ | ||||||
| 4 | How To Attract Justin Timberlake: Here’s The Pitch Dekko Used To Snag The Celebrity Investor | http://www.businessinsider.com/dekko-investor-pitch-startup-justin-timberlake#-1 | ||||||
| 5 | Total Immersion gets $5.5M to expand augmented reality | http://venturebeat.com/2011/03/24/total-immersion-gets-5-5m-to-augment-reality/ | ||||||
| 6 | Layar Augments Reality With $14M in New Funding | http://gigaom.com/2010/11/16/layar-augments-reality-with-14m-in-new-funding/ | ||||||
| 7 | Tonchidot Raises $12 Million Round B, Expands Augmented Reality/Social Gaming Platform SoLAR Globally | http://techcrunch.com/2010/09/30/tonchidot-raises-12-million-round-b-expands-new-augmented-realitysocial-gaming-platform-globally/ | ||||||
| 8 | EU backs ST-Ericsson to deliver augmented reality | http://www.vr-news.com/2011/12/12/eu-backs-st-ericsson-to-deliver-augmented-reality/ | ||||||
| 9 | Google, Apple Making Augmented Reality Cool Amid CES | http://googlewatch.eweek.com/content/google_x/google_apple_making_augmented_reality_cool_amid_ces.html | ||||||
| 10 | Microsoft And TechStars Launch Kinect Accelerator For New Kinect-Based Startups | http://techcrunch.com/2011/11/18/microsoft-and-techstars-launch-kinect-accelerator-for-new-kinect-based-startups/ | ||||||
| 11 | Qualcomm opens submissions for its $200,000 Augmented Reality Developer Challenge | http://www.pocketgamer.biz/r/PG.Biz/Qualcomm+Augmented+Reality+SDK/news.asp?c=25145 | ||||||
| 12 | Blippar raises seed funding from Qualcomm for mobile augmented reality technology | http://eu.techcrunch.com/2012/01/03/blippar-raises-seed-funding-from-qualcomm-for-mobile-augmented-reality-technology/ | ||||||
| 13 | HP Acquires Control of Autonomy Corporation (Makers of Aurasma) | http://www.hp.com/hpinfo/newsroom/press/2011/111003xb.html | ||||||
| 14 | Augmented Reality App Maker CrowdOptic Scores $500,000 In New Funding | http://techcrunch.com/2011/10/26/augmented-reality-app-maker-crowdoptic-scores-500000-in-new-funding/ | ||||||
| 15 | More funding news in Poland: augmented reality game ShootAR is backed by IIF | http://goaleurope.com/2011/11/30/innovation-poland-venture-capital-eastern-europe-startup-cee-more-funding-news-in-poland-augmented-reality-game-shootar-is-backed-by-iif/ | ||||||
| 16 | 110 Stories: Augmented Reality Twin Towers iPhone App | http://www.kickstarter.com/projects/110stories/110-stories-augmented-reality-twin-towers-iphone-a | ||||||
| 17 | GoldRun Scores Funding for Mobile Discovery/AR App | http://blog.kelseygroup.com/index.php/2011/04/11/goldrun-scores-seed-funding-for-mobile-discoverygaming-app/ | ||||||
| 18 | DARPA’s next-gen wearable display: augmented-reality, holographic sunglasses | http://www.engadget.com/2011/04/12/darpas-next-gen-wearable-display-augmented-reality-holographi/ | ||||||
| 19 | AR Developers Ogmento Raise $3.5M for Augmented Gaming Apps | http://www.readwriteweb.com/archives/ar_developers_ogmento_raise_35m_for_augmented_gaming_apps.php | ||||||
| 20 | With $1.2M Of Seed Funding, A SoMoLo App For Augmented Reality Fans: Wallit | http://techcrunch.com/2012/03/06/with-1-2m-of-seed-funding-a-somolo-app-for-augmented-reality-fans-wallit/ | ||||||
| Top Virtual Reality Investment Deals In 2014 | ||||||||
| # | Name | URL | Details | |||||
| 1 | Oculus VR (acquired by Facebook) | https://www.oculus.com/ | Thanks to Palmer Lucky, founder of Oculus VR, literally became the catalyst that kickstarted the VR revolution. With a 2 billion dollar acquisition by Facebook, Oculus is on the road to revolutionize virtual reality gaming and applications. | |||||
| 2 | Nimble VR (acquired by Oculus) | http://nimblevr.com/ | Recently acquired by Oculus, Nimble VR specializes in developing a hand-tracking system that aims to optimize user experiences. With cutting edge technology, the company challenges computer vision and human-computer interaction problems in gesture recognition. | |||||
| 3 | 13th Lab (acquired by Oculus) | http://13thlab.com/ | 13th Lab is another company acquired by Oculus VR in 2014. The company have developed technology that build upon the idea that the camera is the most important sensor for understanding and interacting with the world around us. | |||||
| 4 | Magic Leap | http://www.magicleap.com/ | Magic Leap is a mysterious startup building a disruptive technology that would revolutionize the way people interact with images and information. We don’t really know what they do exactly, but they raised one of the largest VC rounds in history, a 542 million round of series B funding led by Google as well as tier-one VCs. Co-investors include Qualcomm, Legendary Pictures, Andreessen Horowitz, Obvious Ventures, and KPCB. | |||||
| 5 | AltspaceVR | http://altvr.com/ | Altspace VR is a software company building the social platform for virtual reality. AltspaceVR users connect in virtual spaces to create shared experiences around anything on the web. Their API enables developers write simple web code to generate VR experiences. Users can watch streaming video, play games, and collaborate inside the virtual world. | |||||
| 6 | Virtuix | http://www.virtuix.com/ | With over one million dollars in their Kickstarter campain, Virtuix Omni is a VR interface allowing users to explore virtual worlds. Think about the Omni as a virtual reality treadmill that allows movements virtual world that creates sense of immersion.You can walk, run, jump, and turn swiftly and smoothly in 360 degrees without restraints. | |||||
| 7 | Leap Motion | https://www.leapmotion.com/ | Leap Motion received 12.75 million USD round series A funding in 2012, and a 30 million dollar USD round series B funding in 2013. With a retail price of $79.99, Leap Motion Controller can sense how users move hands, and allow user to control devices through point, wave, reach, and grab. | |||||
| 8 | JauntVR | http://virtualrealityreporter.com/jaunt-vr-collaboration/ | In August 2014, Jaunt VR announced 28.5 million series B funding with a goal to scale its technology. Jaunt investors include Google Ventures, Redpoint Ventures, British Sky Broadcasting (Sky), Highland Capital, Peter Gotcher, and Blake Krikorian. | |||||
| Top invested companies on Virtual Reality | ||||||||
| Magic Leap | ||||||||
| Disney | ||||||||
| Hollywood movie studios | ||||||||
| Rothenberg Ventures | ||||||||
| Intel Capital | ||||||||
| Google Ventures | ||||||||
| Nike | Ref: | http://fortune.com/2015/11/30/investment-hot-virtual-reality/ | ||||||